Safaricom has announced a nationwide initiative to collect old mobile phones, chargers, and other unused electronic accessories. The telecommunications company is calling on Kenyans to bring their outdated gadgets to its retail outlets. The deadline for submissions is set for November 13, 2026.
The campaign aims to promote environmental sustainability by reducing electronic waste. Safaricom will handle the collected items responsibly, ensuring proper recycling or disposal. The initiative follows growing concerns about the impact of electronic waste on the environment.
This effort aligns with broader global movements to manage e-waste more effectively. Kenya has been increasing its focus on sustainable practices in recent years. Safaricom’s program is part of a larger strategy to encourage responsible consumer behavior. The company has not yet released details on how the collected items will be processed.
